Leading Online Car Buying Service Praises the Distinguished Design of Kia’s All-New Midsize Sedan
- All-new Optima recognized for balance of sporty handling and compliant ride quality
- Applauded for being well-equipped and a stand-out among other sedans
IRVINE, Calif, February 11, 2011 – The all-new 2011 Kia Optima has been collecting notable awards and accolades since arriving at Kia retailers in December, including being named one of the “Top 10 Cars To Look Forward To in 2011” by CarsDirect.com. In addition to the CarsDirect.com designation, the new Optima recently has been hailed as “Best New Model” by Kiplinger’s Personal Finance, “Best of 2011″ by Cars.com and a “Top Safety Pick” by the Insurance Institute for Highway Safety (IIHS). Kia Motors’ latest vehicle in a growing stable of new and recently introduced vehicles seamlessly blends dynamic styling and high-end technology and safety features with class-leading horsepower and fuel efficiency.
CarsDirect.com editors stated the Optima is poised to overthrow the mainstays of the midsize class, and it has just what it takes to succeed. The editors also noted that Optima achieves an excellent balance of sporty handling and compliant ride quality.
“Optima’s latest recognition as ‘One of the Top 10 Cars to Look Forward to in 2011’ by CarsDirect.com is a tribute to its stunning design, fun-to-drive performance and tremendous value,” said Michael Sprague, vice president, marketing & communications, Kia Motors America (KMA). “The all-new Optima adds world-class style and emotion to our award-winning vehicle line and is now available in retail showrooms nationwide.”
About the 2011 Kia Optima
Kia Motors’ stylish midsize sedan advances the brand’s design-led transformation with completely new and stunning design characteristics, highlighted by a dynamic and streamlined profile that conveys elegance and athletic confidence from every angle. The all-new Optima’s three new powertrains – including the brand’s first-ever turbo and hybrid engines (available later this year) in the U.S. – deliver a class leading combination of power1 and fuel economy2 while the sedan’s spacious cabin is outfitted with the latest technology features and luxury amenities. A recent Insurance Institute for Highway Safety (IIHS) “Top Safety Pick,” the 2011 Optima is available in three trims, LX, EX and SX3 , with a starting MSRP of $18,9954 .
The 2011 Optima has earned numerous awards and accolades including a Consumer Guide Automotive “Best Buy” designation and Edmunds’ InsideLine.com “Editors‘ Most WantedSM” Award. The 2011 Optima also had the highest increase in car shopper consideration following the Los Angeles Auto Show according to Edmunds.com.